Why we love this product - Arm & Hammer is a trusted brand and we have found they are superior to other similar products. To check out the full range, purchase and read amazing reviews, click the link at the bottom of the page and you'll be redirected to their page. 🐾 PROMOTES HEALTHY GUMS — The dog dental kit is gentle yet effective in reducing tartar buildup, eliminating bad breath, and whitening and brightening your dog's teeth. 🐾 MADE WITH NATURAL INGREDIENTS — Natural ingredients ensure optimal dental health for your dog with a tasty beef flavour he or she will love. 🐾 EASY TO USE — For first-time brushers, put a small amount of toothpaste on your finger and invite the dog to lick it off. Slowly progress to rubbing your finger along the gum line and teeth. Then, put a small amount of toothpaste on the toothbrush or finger brush and repeat. Always make this a positive experience for your dog. Continue to use 3 times a week until build-up tartar has been removed. 🐾 FOR MAINTENANCE - brush once per week. Add Salty Paw's 'Seaweed' to meals daily for fresh breath, clean teeth and healthy gums. Including raw non-weight-bearing meaty bones (chicken/duck feet and necks) in your dog's diet will help prevent periodontal issues. 🐾 Click below to purchase and more info.